Cinematic campaign imagery
Concept-led imagery shaped around a campaign's atmosphere, message and visual identity.
exot
Blending generative AI, art direction and filmmaking to develop new driven visual narratives.
Magnific · Midjourney · Nano Banana · Runway · Kling · Seedance · Photoshop · Premiere pro · Illustrator · Blender · Clo 3d
I'm Alejandro Martínez, a Visual Artist based in Spain, creating cinematic imagery and motion for fashion brands, artists and the music industry.
My practice grew out of fashion and evolved through digital design, 3D and generative AI. I approach each project through concept, atmosphere and visual storytelling rather than a single medium.
After studying Fashion Design, I trained in Digital Fashion and 3D Avatars at La Tecnocreativa, later expanding my process through the AI for Creatives programme by Founderz, Microsoft and Magnific.
Today, I combine art direction, generative AI, 3D, retouching and motion to develop distinctive campaign imagery, music visuals and cinematic pieces for brands, artists and events.
Concept-led imagery shaped around a campaign's atmosphere, message and visual identity.
Editorial imagery, product-led visuals and cohesive direction across a full campaign.
Cover art, release campaigns and visual identities for artists and music projects.
Cinematic motion, loops and short-form pieces for campaigns, releases and digital platforms.
Stage, festival and promotional visuals designed to extend a project's identity into live spaces.
Iterative visual development using generative tools, guided by art direction and precise refinement.
Garments, materials and visual elements developed through CLO 3D, Blender and digital workflows.
We align on the objective, audience, references and creative context.
I define the central idea, mood, palette, composition and visual language.
I build the visual material through generative AI, 3D and image-making workflows.
I curate, iterate and refine every element until the visual direction feels precise and coherent.
Retouching, compositing, editing and motion bring the final imagery into one consistent language.
Final assets are prepared for campaigns, social platforms, web, live screens or presentations.
Fashion and product campaign visuals for brands including D.Franklin, KALK and Conguitos.
Cover art, release imagery and promotional visuals for artists including Daniel Mobe and Sneaky WH.
Event and live visuals for OpenSessions and UniversoEvent, including stage content for Sneaky WH at Riverland Fest.
Ecler / Eclerverse — an independent creative project combining fashion, image-making, graphics and storytelling.
Ongoing personal research combining fashion, generative AI, 3D and cinematic visual storytelling.
Selected projects and collaborations · brand names shown as project context
Available for cinematic imagery, art direction and motion across fashion, music and culture.